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Get a “K-Lue”

August 18, 2011 by  


By Sumayyah Meehan, TMO

It’s the new gaming ritual that is bearing down on Kuwait like a hungry dog chomping down on a juicy bone. By all appearances, K-Lue is a heart-pounding and fast-paced treasure hunt that takes place in commercial complexes, malls, beaches and parks all over the country.  It bears a very close resemblance to reality television shows like Survivor and The Amazing Race. However, it is growing much larger than anyone expected and is certainly set to change the face of adventure gaming in the region.

The mastermind behind the new gaming venture is a 22- year old Kuwaiti Entrepreneur named Dhari Al-Moawad. Through his website, www.K-Lue.com , Al-Moawad unites people from all walks of life to participate in a mind-jarring game of K-Lue. Clients, who choose the preference “Welcome Stranger,” will be pitted against perfect strangers and will be a part of teams comprised of total strangers. The other option, and most popular, is for clients to be teamed up with their close friends or relatives.

The object of the game is the same as it is with a traditional treasure hunt. Each team is given a set of clues and a fixed period of time in which to find them. The team that finds all of the clues, or at least the bulk of them, wins. The prize is a shiny gold-toned medal and the satisfaction of being the winner. Teams must utilize their own transportation, know-how and bravado to get from one point to another when searching for each clue.

Al-Moawad is very active in his gaming venture and even hides some of the clues himself in various places around Kuwait. “I am so involved that I’m always unconsciously thinking of riddles and every place to me looks like a big maze. Once as I was driving, I spotted sign language for the disabled and I immediately wanted to incorporate that into my next game. This way I get to constantly innovate as well as learn about various communities and cultures.”

The best part about K-Lue is that clients determine the level of game play and even the timings. Reservations can be booked online according the number of players or teams and even according to gender. The future looks very bright for K-Lue as Al-Moawad plans to expand his gaming venture to other countries in the Middle East. “I’m trying to launch a treasure hunt between regional countries. For instance, it would start in Kuwait and end in a neighboring country. We’re still working on the logistics of that one though I’m also eyeing a concept right now which is more individualistic and complex than K-Lue,” he shares.

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